Videographers (and cinematographers, their filmmaking counterparts) play an important role in creating video content. They are responsible for capturing crisp, clear, and beautifully-composed moving images with a camera. These moving images, or shots, are then edited together into a sequence that tells a story. The technical skills needed to operate a professional camera and create […]
Video content doesn’t exist in a vacuum. Its crucial to have a strategy for publishing your content in the right place, at the right time, with optimized supporting content. Here are some key things to consider before hitting publish. Choose the Right Platform YouTube is a popular platform for video content, although it is also an […]
Once you’ve created an awesome piece of video content it’s time to employ a repurposing strategy to break it down into pieces for distribution and promotion. Here a few ideas for wringing the most value out of your hard work. Short-form Short-form “vertical” video is very hot right now. Platforms like TikTok, YouTube, and Instagram […]
Like live production, editing can also involve a lot of steps and details. However, this is also where the process of producing video content gets most creative. You’ve collected all of your ingredients and now you get to cook up your “dish” into a delicious audio-visual presentation. Here are a few tips to make the […]
There is a lot that goes into live video production, which is too much to cover in one blog post. But here are some key tips we’ve put together based on the common challenges encountered over the years. Call Sheets Live production is a lot like event planning…you need to get everyone in the right […]
So you think you’ve got a great video idea. You’ve fleshed out a content strategy. Now it’s time to start figuring out the nuts and bolts of how you’ll actually get the video made. Here are a few things to consider as you get started.
There are so many different directions you can go with video content…where to start? Here are some quick tips for generating solid ideas.